If your press release looks and feels like a real article, reporters will often just file it as a story with minimal editing. Distributing an effective online press release is a great way to contribute to a successful book launch, and should be an important component of your larger marketing strategy.
EVEN if you have an amazing book. Remember you want people to be drawn to your event. If readers love it they will share it, so you need to get it in front of them and remove all obstacles to purchasing like free giveaways.
Make sure that you have a clear head and shoulders shot of yourself as well as a clear image file of your book cover available. It can contain your mission and vision for your company. Lead your press release with the main problem and its solution in the first paragraph. Revitify Anti Aging Serum October 21, at 9: The first paragraph The first paragraph should sum up your story in about words.
It needs to be newsworthy. However, with the internet, that is not true. When I knew my book was actually getting published, I created a Facebook business page Facebook makes this really easy to do where I posted excerpts and photos from my book.
So, please use this knowledge for good and apply some of my Kindlepreneur principles as you step through this. A boilerplate is typically 3 or 4 sentences long and acts as a mini-biography.
What elements should your press release include or exclude? Including the following elements should give you a good outline of how to write a press release for an event, while generating a buzz that will tell your reader that yours is not an event to be missed! Kala October 22, at 6: Again, use that in your press release.
The mistake most authors make with this tactic is believing that the launch of their book is news in itself. The first paragraph of your press release body should briefly answer the questions of who, what, when, where, and why.
Subsequent paragraphs In the next two or three paragraphs you can add more detail to substantiate your headline and introduction. Even if they help you write it. Besides being a gripping read, a good press release is timely, newsworthy, and contains links to your book listing so readers can get more information about it.
It turned out that the reporter was writing this article for the Wall Street Journal — yes, THAT dry-as-toast little financial journal. A great headline promises the reader that it is worth their time to keep reading.
With that in mind, here are five rules to make sure that your press release actually drives prospects to contact you: The best headlines both intrigue and inform — neither function can be ignored. While the general rule is to keep a news release to one page, if it does go onto a second page, use -more- on the bottom of the first page.
Which is great for them, because they get paid to send out press releases, get a lot of traffic, then get paid to advertise books, and produce probably very few tangible results to authors.
Start building a network of people who care about what you have to say. If you have addenda included with the release book cover image, author photo, etc. For more tips on capturing the attention of the media, read more on how to build a Press Kit. Your site provided us with useful info to work on.
You could include a quote from a review, a reader, a blogger or even from yourself. Through this one event, Keith Harrell went from virtual obscurity to fame overnight.of over 10, results for "press releases" Beginner's Guide to Writing Powerful Press Releases: Secrets the Pros Use to Command Media Attention Oct 12, Sample online press release formats for announcing a new book / ebook launch, plus tips for what to do before publishing your book for a successful launch.
How to Write a Book Launch Press Release by Jack Murray. Article by Jack Murray ©. so why would you want a lukewarm book launch? In order to achieve that best-seller status you’ll need to create a buzz around your book launch. Get all of the latest from mi-centre.com delivered directly to your inbox If you are human, leave this field.
Jun 09, · A simple method for writing an effective press release is to make a list of following clarifications: Who, what, when, where, why, and how. To write a press release, start with a catchy and concise headline that lets readers know what the press release is about.
Write an Associated Press Style Press Release. How to. Create an 80%(50). Plus, get feedback on your book press release. Quick Tip: Don’t Blow Your Book Launch Press Release. by Jennifer Mattern | Mar 17, Here are some tips and things to remember when writing your book launch press release: 1.
Tie your book to something timely. How to Write a Press Release for a Book Launch. For authors seeking that elusive “best-seller” status, self-promotion can be your best tool for driving laser sharp traffic and increasing book sales.Download